Plastic Surgery Marketing
Our Plastic Surgery Marketing service will make you the dominant Plastic Surgeon online in your city.
Why do you need Plastic Surgery Marketing? Plastic surgery and cosmetic surgery is big business online. As a successful and ambitious surgeon, you want a growing share of that business. We want to deliver it to you.
Partner with us for your Plastic Surgery Marketing, and that’s exactly what we’ll achieve. Our expertise will perfectly complement yours.
There are several steps to successful Plastic Surgery Marketing online
We provide the full spectrum of services for our all-in-one flat monthly fee, including:
- Website Design
- Google AdWords (Pay Per Click)
- Social Media Marketing
- E-mail Marketing
Free Plastic Surgery Website Design on all Plastic Surgery Marketing packages
As part or our unique Plastic Surgery Marketing package we will provide you with a Plastic Surgery Website Design completely free. Your website is the foundation for online success.
We know that if we redesign your website we start to see instant results from Day 1. Your new website will be
- Fully Responsive (mobile and tablet friendly)
- Easy to Navigate
- Professional Design
- SEO friendly content with a defined marketing message
- Fully Optimised
- Strong Calls to Action
- Rank on Page 1 for most terms from Day 1
- Rank on Top of Page 1 for all terms within 6 months
Your new website will be ready within weeks of starting. This means you can be generating leads and sales online within weeks.
So your Plastic Surgery Marketing package becomes self funding with a month.
SEO as part of Plastic Surgery Marketing
Once you have a well designed website the next most important element of your Plastic Surgery Marketing is SEO. People have to find you online. You simply have to be on Page 1 for all of the relevant search terms for your Plastic Surgery practice.
As part of our Plastic Surgery SEO services we do the following
- Identify the appropriate search terms for your practice
- Write the content and marketing message for your new website
- Perform on-page SEO for the new website
- Launch you new website
- Submit your website to Google for indexing
- Monitor your websites performance and make enhancements
- Keep your website up to date with promotions
- Keep your website up to date with news and interesting articles
- Work closely with your Practice Manager to grow your practice online
So we’ve got you a stunning website and we’re working on getting it to number 1 for all key search terms. Now it’s time to get to work on the other strands of your Plastic Surgery Marketing.
An effective Google AdWords campaign is the quickest way of being the first result a user sees for any search term. You’ll generally see three AdWords results for any search term you key in – and the first of those three will get almost 60% of all adverts clicks. Google Adwords are an essential part of your Plastic Surgery Marketing Campaign.
But to get that top spot, you’ve got to be smart – because AdWords can quickly go wrong and become very costly if your campaign isn’t properly executed.
To ensure best results, we use tactics including:
- Keyword research
- Competition research
- Adverts set-up and optimization
- Geo-targeting set-up and optimization
- Advert delivery optimization
- Analytics studies and reports
- Budget management
- And more
Based on your budget and goals, we will create a bespoke AdWords strategy that is perfect for you and your practice. We will fully manage the campaigns, select the correct keywords (including positive and negative keyword planning) and send you monthly reports on how they are doing.
Other benefits of choosing us are that you will also have access to the analytics yourself (some other companies don’t allow this). We do not charge a commission for your Google AdWords campaigns.
With others, the commission can be as high as 35% – but with us, our operating costs are included in our flat monthly fee, so every cent you allocate to your AdWords budget will be spent on your AdWords campaigns.
Social Media Marketing
Social Media Marketing is the least expensive form of any paid online marketing but is an essential part of any successful Plastic Surgeon Marketing plan. Social Media can bring huge benefits, so it should definitely form part of your online strategy.
For as little as a dollar a day, thousands of people in your area can see your brand – and if even only a fraction of those impressions turn into website traffic, that’s still a major SEO boost as your website climbs the rankings.
But just like TV, radio, the press, and everywhere else, social media channels are bombarded with advertising of all types.
That is why your social media marketing really has to stand out. That’s where we come in.
Social Media marketing services we provide include:
- Social Media page creation or enhancement of existing pages
- Unique content creation to increase brand awareness and conversion rate
- Creative and informative posts to reflect your expertise and branding
- NAP (Name, Address, Phone) optimization for overall online presence
- Monthly reporting and metrics analysis
Social Media marketing is a team sport. We’ll need to touch base with you regularly to identify what to focus on in any particular timeframe, or what specials to promote. We do this in a time and manner to suit you, and again, all our operating costs are included in our flat monthly fee.
E-mail Marketing may be the oldest form of digital marketing, but it still delivers the highest click rate and conversion rate. It is also one of the most reliable parts of your Plastic Surgery Marketing plan.
That’s because it’s the one place online where you set the rules – not Google, Facebook, or anybody else. Your content can be long or short as you like. It can have any mix of text, images, video, etc.. It’s the one medium that absolutely every single one of your potential clients is guaranteed to use.
They might not all carry out a Google search or check Facebook every day, but they will be checking their mail.
We will craft an attractive and branded newsletter via MailChimp each month to send to your online marketing database. We inform them of trends, special offers, practice news, and whatever else you desire. Just give us the details, and we’ll make it work.
We’ll provide a detailed analytics report afterwards, and once more, this is all included in our flat monthly fee.
Why Choose us for Plastic Surgery Marketing
Every Plastic Surgeon needs great marketing that will attract customers.
When you choose partner with us for Plastic Surgery Marketing you get the following benefits
- FREE website design
- No BIG up front costs
- Exclusivity, we will only work with one Practice in your city
- Expertly written content and marketing message for your practice.
- Social Media Integration
- Newsletter Integration
- Your new website will rank on Google from Day 1
- You will rank at the top of Page 1 on Google within 6 months
- Fully integrated Digital Marketing including SEO, Social Media and Newsletters
- You will be the dominant plastic surgeon online in Dallas.